Most not-for-profit websites include:
- Clear mission and purpose
- Donation functionality
- Volunteer opportunities
- News and impact stories
- Event information
- Contact details
Features that support growth
As organisations mature, additional capabilities may be required:
- Member portals
- Fundraising campaigns
- Resource libraries
- Service directories
- Authenticated content
User experience considerations
Focus on making it easy for visitors to:
- Donate
- Register for events
- Volunteer
- Subscribe to updates
- Access services
Behind-the-scenes requirements
Many organisations also need:
- CRM integration
- Marketing automation
- Reporting and analytics
- Workflow automation
- Content governance tools