Overview

Aquadiva Swimwear design and manufacture high quality chlorine resistant swimwear for training and racing. Initially Zeroseven created an e-commerce website for their sister company Togz Australia but when the Aquadiva brand started increasing in popularity, they needed a aite specifically for the target market and having enjoyed working with us before, asked us to design and build the ecommerce store for them.

Solution

We understand that not everyone wants to buy swimwear online, but this site is designed to make Aquadiva swimwear look so great that the customer will want to buy! Every category has big beautiful pictures of the different styles available and product pages have multiple images which enlarge over the page to give as much visual information about the product as possible.

The site has a members login area where custom combo deals can be put together by the site administrators and most importantly, product and images are easily updateable by Aquadiva staff through the Zeroseven shop admin and with sales reporting at the click of a button – managing a virtual store is as easy as managing a real-world one!

The site features a range of payment options which includes credit card payments through PayPal, Direct Deposit, Payment by Cheque or Money Order. Customer information is also secured via a secure certificate on the transaction pages of the site.

In additional the online store, Aquadiva has a matching MySpace page and newsletter to keep the brand consistent across all online sites.

Results

Aquadiva’s online sales have been phenomenal. Sales have continued to grow month by month since the brand got it’s own stand-alone website. Regular promotional newsletters boost sales as do specials and promotions which are regularly kept updated on the site.

The site’s look and feel appeals to its target market – Aquadiva’s customers say they love the look of the site and how easy it is to buy.

Technology

Z7Shop Software, Microsoft.NET, SQL Server, HTML, CSS, JavaScript, Flash Animation, PayPal Integration, SSL Certificate

URL

www.aquadivaswimwear.com.au