Articles tagged as Marketing

What motivates your customers?

What motivates your customers?

Have you noticed the new Coles Sports for Schools promotion? Everyday we're bombarded by promotions of all kinds, so what's so different about this promotion? Learn how this promotion can help your marketing strategy.

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Posted in: General, Strategy

Is a banner ad better than a salesman?

Is a banner ad better than a salesman?

I am a very happy Peugeot owner and recently dropped in to my local dealer to check out the latest addition to the range, the compact SUV Peugeot 3008. See what a simple banner advertisement did that a salesman failed to do.

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Posted in: General, Strategy

Email Newsletters Work

Email Newsletters Work

It's no secret that for an E-Commerce store a skillfully crafted email campaign can convert emails in to sales. Here at Zeroseven we deal with a lot of email newsletters so I thought we should share some tips and resources that may help you perfect that campaign.

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Posted in: Tips and Tricks

Marketing lessons from a 5 year old

Marketing lessons from a 5 year old

My 5 year old son has only received pocket money on an ad-hoc basis, so my wife and I thought it was time for him to start earning weekly pocket money (with a few conditions attached).

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Posted in: General, Strategy

Are you a binge marketer?

You know what I mean; no marketing activity for a while and then when things are quiet you panic and try some "get clients quick" campaign.

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Posted in: General, Strategy

Attract to Interact

We rarely see good interactive banner ads. Interactivity is a feature of the web that no other advertising media can offer. So what makes an effective interactive banner ad?

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Posted in: General, Tips and Tricks, Inspiration

Time for a redesign?

It's a fact - successful websites are constantly evolving their design and development, and every few years they redesign. This week saw the redesign of some of Australia's big popular websites.

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Posted in: General

How often should I do it?

How frequently should you communicate with your clients? Quarterly? Monthly? Weekly? Daily?

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Posted in: General, Tips and Tricks, Strategy

Digital News Round Up - April 9

Amazon SNS, Suicide Machine, Google Earth pranksters, Australia's looming censorship...

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Posted in: Digital Round Up

Digital News Round Up

Firefox, Google vs. China, 4G phone, Google Alerts, Skinput

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